Nike Dunk Makeover

I’m a huge fan of the Nike Dunk. I’ve owned more pairs in my life than I can count, and am continually fascinated with the different color combinations that come out season after season. This product is a case study for brands looking for ways to reinvigorate a product that’s been on the market for decades, (the Dunk was launched in 1985).

It looks like Nike is about to give its beloved Dunk a makeover, releasing this teaser video to announce its intentions.

Hopefully they get it right, the updated Dunk has some mighty big shoes to fill.

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