Our friend Brandon turned us on to this brand that he deems “NW Style”, referencing our roots in the Pacific Northwest. No matter that WeWood was born in Italy and is based in Hollywood, the brand truly represents everything that I’ve come to know and love about the Northwest culture. Given that they are available at a wide variety of retailers up and down the West coast, we figured we’d formally introduce you.

Per their website, WeWood timepieces allow us  to rediscover nature in its beauty, its simplicity and inspired design. It reminds us of a tree’s powerful way of life; rooted, yet reaching.

All watches are made of wood and only wood, free of toxic materials. Similar to our love of the personal nature of raw denim, how it molds and shapes to your physique (outlined by Garrett in our new APC series), WeWood watches do the same for the wristwatch.   Your WEWOOD Watch breathes the same air that you breathe and may awaken memories from another time and place. Your WEWOOD Watch records your sensations and shares your experiences as the perfect natural mate, whose story also becomes yours to wear, smell and feel.

Priced competitively at $119, the design seems to be equally inspired by 80’s Casio and vintage Rolex timepieces. I’ve attached my favorite three, but for more information and ordering, visit We-Wood.us

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